Literally SexEd
How to build a social impact project from scratch (and a generous grant award from MTV).
Literally Sex Ed is a radical, robust multimedia education platform that harnesses the power of technology, peer support, honesty, and humor to communicate truths about sexual health and allied topics. The project was funded by an initial $12,000 grant from MTV’s Staying Alive Foundation, and further developed in a 2-week workshop in Pretoria, South Africa with Restless Development.
Role:
Co-Founder
Creative Director
Copywriting
Project development
Social media strategy
Grant applications/reporting
Press materials
Team: Partner and Co-founder Zakk Marquez (Elizabeth Taylor AIDS Foundation, Africa Outreach Project), with support from the London-based MTV Staying Alive Foundation Development team
“By addressing topics like race, gender, age, and sexuality, we create access points for young people to engage in discussions of sexual health. This turns the current accepted model of sex education on its head by unveiling the interlocking systems of power that impact the sexual health of individuals—especially for those from marginalized communities. The sterilized, stats-heavy, passive content many well-meaning organizations use can alienate their target audiences by relying too heavily on inflexible strategic messaging and confusing scientific language.”
(“The Ever-Urgent Need for Mandated Comprehensive Sexual Health Education,” POZ Magazine)
